Paid Search & Shopping

Ensuring each dollar spent on text ads and shopping campaigns generate the highest possible ROI.

Why do I need SEM, specifically text ads?

Text ads are typically displayed above any organic search results. Employing them allows interested searchers to quickly spot your store.

Since text ads are generally shown above all organic search results for a search query, having a strong and effective text ads presence allows you to overtake competitors who might have a strong foothold in the top spots of search results page for specific keywords. 

Why is eCommerceGuy the best text ads partner?

Our methodology ensures we maximize conversions within your budget through methodical planning and execution.

Prior to launching a since ad campaign, our SEM build-out begins with exhaustive research of your industry as well as direct and top-line competitors. With a solid framework to build on, we methodically build and launch profitable campaigns with strict attention to budget, spend, and Cost Per Acquisition.

How can Shopping campaigns increase sales?

If text ads are the king on a search result page, then Shopping ads are the Ace in the deck.

Shopping campaigns allows you to graphically advertise your catalogue and appear ahead of all organic search results. Through proper configuration, you can also display discount & free shipping promotions, a star-rating of your store, as well as the price of your product compared to your competitors to 

Why is eCommerceGuy the best option for Shopping?

Because we understand how to launch successful, budget-conscious Shopping campaign which won't blow through your monthly budget in 36 hours.

Our Shopping management begins with ensuring that your product feed to your Shopping campaign is as close to perfect as possible. We then constantly A/B test crucial variables such as product data, time/device bid adjustments, negative keywords, product bids, Shopping ad promotions, etc. 

Paid Search & Shopping Case Study

Read how eCommerceGuy was able to dramatically increase Good Dee's online revenue through text & shopping campaigns.

Daniel’s PPC implementation has completely changed the way we get in front of new potential customers. After our first full quarter of implementing a full-scale text & Shopping campaign we’ve generated an additional 423% additional revenue YoY. I LOVE those results but I love working with Daniel more.

Deana Karim, GoodDees.com

Paid Search & Shopping Prices

One flat fee per platform. ZERO percentage of ad spend.

Text Ads

Google Adwords

$499/mo
  • Keyword Discovery and Selection
  • Ad Text Creation
  • Landing Pages: Design and Deployment
  • Conversion Tracking
  • Call Tracking
  • Ad Submission
  • PPC Monitoring
  • PPC Cost Management
  • Campaign Improvement Modification
  • Competitive Research
  • Monthly Reporting
  • Monthly Strategy Calls
Yes, Google Text Ads!

Bing Ads

$499/mo
  • Keyword Discovery and Selection
  • Ad Text Creation
  • Landing Pages: Design and Deployment
  • Conversion Tracking
  • Call Tracking
  • Ad Submission
  • PPC Monitoring
  • PPC Cost Management
  • Campaign Improvement Modification
  • Competitive Research
  • Monthly Reporting
  • Monthly Strategy Calls
Yes, Bing Text Ads!

Yahoo Gemini

$499/mo
  • Keyword Discovery and Selection
  • Ad Text Creation
  • Landing Pages: Design and Deployment
  • Conversion Tracking
  • Call Tracking
  • Ad Submission
  • PPC Monitoring
  • PPC Cost Management
  • Campaign Improvement Modification
  • Competitive Research
  • Monthly Reporting
  • Monthly Strategy Calls
Yes, Yahoo Text Ads!

Shopping Ads

Google Shopping

$499/mo
  • Keyword Discovery and Selection
  • Product feed review
  • Help with Shopping feed optimization
  • Product Categorization
  • Product Level Bidding
  • Automated Daily Feed Submissions
  • Product Level Tracking
  • General Conversion Tracking
  • Call Tracking (when applicable)
  • Assistance with Tracking Integration
  • Campaign Monitoring
  • Campaign Cost Management
  • Campaign Improvement Modification
  • Competitive Research
  • Monthly Reports
  • Monthly Strategy Calls
Yes, Google Shopping Ads!

Bing Shopping

$499/mo
  • Keyword Discovery and Selection
  • Product feed review
  • Help with Shopping feed optimization
  • Product Categorization
  • Product Level Bidding
  • Automated Daily Feed Submissions
  • Product Level Tracking
  • General Conversion Tracking
  • Call Tracking (when applicable)
  • Assistance with Tracking Integration
  • Campaign Monitoring
  • Campaign Cost Management
  • Campaign Improvement Modification
  • Competitive Research
  • Monthly Reports
  • Monthly Strategy Calls
Yes, Bing Shopping Ads!

Yahoo Shopping

$499/mo
  • Keyword Discovery and Selection
  • Product feed review
  • Help with Shopping feed optimization
  • Product Categorization
  • Product Level Bidding
  • Automated Daily Feed Submissions
  • Product Level Tracking
  • General Conversion Tracking
  • Call Tracking (when applicable)
  • Assistance with Tracking Integration
  • Campaign Monitoring
  • Campaign Cost Management
  • Campaign Improvement Modification
  • Competitive Research
  • Monthly Reports
  • Monthly Strategy Calls
Yes, Yahoo Shopping Ads!

Our Paid Search Advertising Process

Our thorough onboarding and data analysis is what sets us apart from other agencies.

Client / Agency Collaboration

Our best relationships are ones that are blunt and, at times, brutally honest. But we understand that all healthy, honest relationships are built on trust.

There are many facets of trust. The most obvious is performance. When we’re kicking butt, you’re going to be obsessed with us! But what about in the early stages when we have yet to prove ourselves, or if we experience a slump?

In that case, we rely on transparency. We’ll be obsessed with making sure analytics and conversion tracking is set up properly. If you need e-commerce tracking set up on your site, we’ll make sure it happens. If you need a way to track incoming phone calls, we’ll do that too. If you need to determine your lifetime value of a customer, we’ll provide the right insights.

We’re not here to make promises or excuses. Instead, we want to have proactive conversations with you and your team.

360° Statistical Analysis

Any amateur PPC specialist or automated script can make basic inferences about what performs well and what does not. We take it one step further by solving for why. We’re determined to not just find what works, but to understand why something works, and how it can be replicated.

Our team is loaded with experienced digital marketing professionals with well rounded backgrounds in analytics, psychology, statistics, and consumer behavior.

So we love running multivariate tests, regression analysis, and pulling data into pivot tables. Once we find a trend, we theorize the cause of that trend and will run additional tests to conclude our hypothesis.

We also place a tremendous amount of value on attribution modeling and its’ importance in measuring campaign performance. Our team understands that the buyer journey is a complicated process, and we’ll be fixated on finding the optimal mix of ad frequency and messaging over time to convert your users to buyers.

Conversion-Centric Campaigns

At the end of the day, it’s real people that are interacting with your ads, website, and brand, and real people are very particular about what types of messaging and advertisements they respond to.

Effective ads go beyond catching the eye of the user. They tell a story about your brand and showcase your value proposition. The imagery and design of a quality advertisement will communicate just as much relevant information as the ad copy.

The design of your website and landing pages is even more significant. A website should not only be visually appealing and clear in its’ messaging, but it needs to be optimized for conversion rate. When you are spending money on acquiring traffic, you need to ensure that you’re doing everything you can to convert this traffic into customers and leads.

Our team is filled with the best graphic designers and conversion rate experts around. We have all the tools to effectively tell your story and optimize your site for success. We understand design and how to create this experience for your users.

We’re not kidding. Our Co-Founder was first introduced to this industry as a means to sell his artwork online. And while we didn’t technically write the book on landing page design, we did develop a best-selling online course on the topic.

Dedication to Growth

You’re looking for an AdWords management company that will help your campaigns outperform the competition on an ongoing, consistent basis. We’re not looking to hit a home run in month one (although sometimes it happens!).

Our strategy focuses on developing a campaign structure that can scale over time, that will generate organized data that can be interpreted with reliability, and working with you to grow your business via paid advertising and our Google AdWords management services.

We take growth seriously, and if we can’t show you clearly why you’re money is being best spent with us, we don’t deserve your business. And we’re determined to deserve your business.

Get in front of online shoppers who are ready to purchase!

Whether you’re currently running text and shopping campaigns or have yet to start your paid search campaigns, our goal will be to either drastically improve your current metrics or to build solid campaigns designed to drive the highest possible ROI.

 Email hello@eCommerceGuy.com

 Call Now! +1-800-963-7038