The only way to diagnose website issues and to pin-point customer pain points is by having a Conversion Rate Optimization Audit performed on your store. CRO Audit deliverables include a 1 – 2 hour video of your site being reviewed along with an actionable PDF of improvements and changes to be made to your store. These changes will help to encourage customer checkouts as well as increasing the site of your Average Order Value.
‘Seeing the forest through the trees’ is the saying that comes to mind when speaking of eCommerce managers/store owners attempting to diagnose a low conversion rate. Most of the time, having a professional, seasoned, and detached set of eyes reviewing and critiquing your store can have a profound effect on website sales. That’s the goal and sole purpose of a CRO Audit.
eCommerceGuy.com is an evolution of ConversionRateGuy.com where the sole service offered was an eCommerce Conversion Rate Optimization Audit. That’s what we did for years and we were pretty darn good at doing them.
Working with Daniel and his team to discover why visitors to our store weren’t converting was a great experience. After implementing most of Daniel’s recommendations from the conversion rate audit, we saw our conversion rate go from a 30 day average of 2.5% to 4.3%.
Ensuring that your eCommerce store is primed to convert is the cornerstone of any eCommerce advertising strategy. There’s no sense in driving paid or organic traffic to your site if it hasn’t been optimized for maximum conversions.
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